At McDonald’s, we invest a great deal in mystery shopping as a way to provide us with critical operational information on how we are serving our customers. From our CEO to our restaurant managers - and every level in between - mystery shop results help us focus on operational excellence and track improvement. To that end, we have seen significant improvements our operational performance over the last several years.
Our ability to rely on this data is greatly influenced by all of you -- the ISC team that supports McDonald’s. Your uncompromising diligence to deliver high quality, exceptional results consistently allows us to leverage the data you provide us in ways that influence our entire company.
Never underestimate the impact you have on our program with every shopper you recruit, shop you assign and personal report that you proofread.
Thank you, thank you ... for what you do every day to help make McDonald’s people’s favorite way and place to eat.
(Note: Since many years ISC is one of McDonald’s mystery shopping providers and tests every restaurant twice a month in over 30 countries)
Starbucks Coffee Switzerland has been working together with the company INTERNATIONAL SERVICE CHECK for the past 2.5 years.
Starbucks is very satisfied with the company INTERNATIONAL SERVICE CHECK. The close collaboration has run smoothly and even complex enquiries made by Starbucks are responded to in a very short space of time.
Multisearch GmbH has been supporting Starbucks with the project “Mystery Shopping": The checks in Starbucks coffee shops, carried out by selected and trained test persons, involve a snapshot impression of the coffee shops as experienced by a guest. The checks serve both as an assessment of the Starbucks coffee shops and as support with regards to drinks preparation, guest satisfaction, cleanliness and service procedures.
The evaluations are made on a regulate basis by the responsible persons, and special evaluations can also be arranged upon request to our complete satisfaction.
We would certainly recommend working together with the company INTERNATIONAL SERVICE CHECK.
Mystery Shopping is ECCO Retail's eyes & ears rearding our business performance in our 270 ECCO stores worldwide as per April, 2007. ISC is a professional and fast acting Partner in creating monthly MS overviews on by ECCO defined criteria. ISC is flexible and has serious Mystery Shoppers in the markets where ECCO shops are doing business.
Looking forward to a strong and succesfull further cooperation with ISC.
McDonald’s Austria has been using mystery shopping as an instrument to measure customer satisfaction since 1997, working together with the company INTERNATIONAL SERVICE CHECK (ISC), which is based in Munich. During this time, ISC mystery shoppers have made more than 15,000 visits to McDonald’s restaurants in Austria and the results of these visits have helped us to understand better the experience from the customer’s point of view. Each mystery shopping report is clearly divided into a questionnaire and a personal experience report, which makes it possible for us to easily distinguish between the objective facts recorded by the mystery shopper and their personal experience.
ISC maintain a large pool of mystery shoppers in Austria, which makes it possible for them to ensure that our restaurants are visited by a different mystery shopper on each visit. The mystery shopper quality is good and few mystery shops need to be re-checked or changed after the fact. In addition to the mystery shoppers obviously being well-prepared for the restaurant visits, all reports and questionnaires are checked by ISC before being sent to the restaurant in question. This means that shopper statements which are unclear can be checked and clarified by ISC and should a mystery shopper not adhere to the guidelines provided the mystery shop is cancelled and repeated by ISC. All of this takes place before the results of a mystery shop are distributed to the restaurant in question.
Their direct presence in Austria is a further advantage of working with ISC. This contrasts positively with some other mystery shopping providers, who offer only a global call center.
Our ideas and requests are always responded to quickly and thoroughly by our contacts at ISC. Since ISC maintain their own exclusive computing center, they have always been able to offer us the required level of data security.
ISC bill their services after these have been provided. For us, it goes with saying that a company bills their services in this manner, but this standpoint is not shared by all of the mystery shopping providers in Austria. Furthermore, monthly mystery shop reports are provided by ISC at no extra cost. Other companies charge extra for this service.
In summary we confirm that we are very satisfied with all of the services provided by and – as we have gladly done in the past – continue to be happy to recommend ISC to McDonald’s in other countries.